S’mac is the mind child of Sarita and Caesar Ekya’s, a husband and wife team from NYC. In June of 2006 they came upon the idea while eating at the Peanut Butter Co. Which is a restaurant known for its comfort food. Sarita imagined a restaurant that would serve all types of yummy comfort food like PB&J sand- witches, grilled cheese, but then it dawned on her; mac and cheese! Later that year Sarita and Caesar took the leap and opened S’mac.